In another of many firsts, Bit-Wizards launches its first partner-developed website, Digital Marketing University (DMU), a free marketing and training program sponsored by
Kentico CMS, designed to provide people who are new to the marketing profession an opportunity to learn, engage, and interact with top industry experts. Kentico CMS hopes that by providing this resource, marketers will not only be able to take what they've learned and apply it to their careers, but also share any insight or new ideas with the DMU community.
Working with Thom Robbins, Chief Evangelist of Kentico CMS, designers and developers from Bit-Wizards turned the DMU idea into reality. “Choosing Bit-Wizards enabled Digital Marketing University to leverage the best of Kentico EMS, Windows Azure and responsive design using Kentico +,” says Thom. “The Kentico community of digital agencies and marketing professionals has so much to offer in terms of education, resources, and networking. Any ‘student’ of Digital Marketing University will get a big leg up as they begin their journey into the exciting world of marketing. Bit-Wizards was key to making that happen.”
The design team at Bit-Wizards for the DMU project was led by Michael Whalen, Director of Web Development, with logo design by Paul Brinton, and site development by Lisa Fuller, both of whom are web and graphic designers.
“As fans of both Kentico and the Windows Azure cloud, we were thrilled to build Digital Marketing University using Kentico+,” said Vince Mayfield, CEO at software solutions provider Bit-Wizards. “Marketing in today’s real-time world means being able to quickly ramp-up and achieve faster results without being held up by large up-front investments. As a cloud-powered solution, Kentico+ is fast, flexible and affordable, which is exactly what we need to remain competitive.”
Digital Marketing University is one of the first sites built on Kentico+, the first fully-integrated CXM solution provided as a service in the Windows Azure cloud and is available at an affordable, pay-as-you-go monthly fee. With Kentico+ and its intuitive interface, non-technical marketers can reduce costs and provide relief to IT departments by taking over the management, development, and upgrades of their own sites. Kentico+ offers a complete solution for websites, mobile sites, online stores, social networks, digital marketing automation, e-mail marketing, lead management, web analytics, optimization, personalization, and more, allowing customers to deliver a consistent customer experience across all channels.